Grace Love - UX/UI Project
Version 1.0 2018
Grace Love is a Postpartum Nursing Care Center company that It provides important physical and emotional care and recovery for both the new mom and the newborn baby following a delivery in China.
As a UX/UI contractor role, I was responsible for creating concepts, wireframes, site maps, and high-fidelity mockups for the first generation of this product (2018). I was also responsible for creating the visual brand identity.
BACKGROUND
Grace Love is the first orthodox desktop nursing club in Changchun, China. It is a local nursing club run by the Taiwanese. It inherits Taiwan's rigorous and complete medical management so that both mothers and babies can bear a safe, comfortable, and warm space.
With the desktop confinement service as the core, it integrates postpartum restoration, nutrition and health care, infant and child early education, and parent-child photography. With Taiwan’s professional medical resources and medical management team, the main desktop confinement center makes mothers confinement like a vacation, Body and mind return to the most beautiful state.
PLAN
Starting from the "heart", the outstanding stars listen thoroughly to the true needs of each mother, so that mothers can have the comfort of their hearts, and are ready to face the future mood and provide exclusive customized nursing services. The brand vision takes love and warm colors as the starting point to create a warm and beautiful feeling. Xingmao accompanies her mother like a sister.
BENEFIT
Assist the new brand to build a visual system to prepare for entering the market and create a good customer impression and experience.